Kenanga Investment Bank Berhad (“Kenanga”) has entered into an agreement with AntChain Technology Pte. Ltd. (“AntChain”), part of Ant Group, to build Malaysia’s first wealth SuperApp using AntChain’s proprietary mobile platform solution. This agreement follows on from its recent MoU with AntChain.
Kenanga’s SuperApp aims to help Malaysians save and grow their wealth through our innovative and interactive platform – one that delivers our competitive financial products simple and transparent, enabled by our extensive experience in wealth creation and in today’s leading technology.
“SuperApp will bring together the spectrum of financial and wealth offerings in one easy-to-access ecosystem, changing the way Malaysians view and approach wealth creation,” commented Datuk Chay Wai Leong, Group Managing Director, Kenanga.
“A big part of the success of Kenanga’s SuperApp will come from our ability to deliver a smooth and enjoyable digital customer experience. This is the main reason Kenanga adopted AntChain’s mPaaS solution because it allows us to quickly evolve SuperApp to meet our customers’ needs and quickly respond in today’s fast-changing world ,” added Datuk Chay.
AntChain’s proprietary solution, known as Mobile Platform as a Service (“mPaaS”), is a cutting-edge product derived from Alipay App and a one-stop mobile application lifecycle management solution that will allow Kenanga to realize its SuperApp ambitions in a useful yet robust and secure way. mPaaS products have been tried and tested by many successful e-commerce and e-wallet brands in the region.
“We are excited and honored to provide mPaaS to Kenanga, and support Malaysia’s leading investment bank in building its SuperApp wealth with speed and reliability,” said Geoff Jiang, President of Digital Technology Business Group, Ant Group.
Ant Group Digital Technologies is a global leader in blockchain, privacy computing, security technology and distributed databases. The technology provider is proactively committed to driving change and increasing trust with advanced digital services and solutions for consumers, businesses and partners in the digital economy.
SuperApp will expand the range of digital products that Kenanga has successfully launched, from Rakuten Trade, Malaysia’s fastest growing online stock trading platform, to Kenanga Digital Investing, a robo-advisor that has raised over RM250 million* in AUM since launch. in February 2022.
