An interesting question for anyone who has ever worn a bra: to fasten it in front of the body, then swing it into place, or fasten it afterwards. there?
A no-nonsense British lingerie expert has put the issue to rest – and it seems a lot of us are wrong.
Watch the video above: Lingerie experts demonstrate the correct way to wear a bra.
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Kelly, an employee at Janice Rose Lingerie in the city of Nottingham, has taken to TikTok with a demonstration to try to solve the question once and for all.
The full-dress sales assistant has shared a clip of her trying on a bra in some common ways – before showing what she says is the correct method.
To begin with, Kelly slapped his head and tugs before saying, “No, no, no”.
Next, she tried to climb into the bra before reiterating that it wasn’t right.
The expert then uses the general method of fastening clasps with the bra on back-to-front, before pulling it around into place – before again saying, “No, no, no”.
Finally, he illustrates the ‘correct’ method of securing intimate clothing.
Kelly showed the bra that was on, with the back unfastened, before awkwardly leaning down and putting his hand up behind her to make sure it was in place.
The hilarious video has since gone viral, garnering 7.4 million views and 150,000 likes.
Viewers also flocked to leave their opinions, with many calling Kelly “Janice”, after the store’s namesake and founder, Janice Holmes.
Front to back
Overwhelmingly, commenters took exception to what they saw as a relatively difficult ‘fasten in situ’ method.
Most recommend the front-fastening-then-spinning-around method as the way to go.
One person said: “Janice, I’m physically unable to do it the last way, so it’s ‘No, no, no’ from me.”
“Well Janice some people can’t afford to do that,” commented another user.
Another said: “Don’t ‘Don’t, don’t, don’t’ me, Janice. Second to last is always right.”
“That’s not the hardest way to put it,” another viewer insisted.
Another added: “I don’t have eyes in the back of my head.”
“I don’t have the mental skills to clip in the back,” someone joked.
Extend life
Meanwhile, Janice actually has some words for criticism about ‘properly’ securing bras.
“Our TikTok video shows a bra that tightens the back, which has to be fitted in the back to stop the underband stretching,” explained Janice Holmes.
“This is in accordance with the manufacturer’s instructions and is designed to help extend the life of the bra.”
Janice outlined “another style of bras, without fasteners anymore” which she said should be pulled over the head.
“The fabric is designed to stretch and stretch,” she says, but adds, “Breast support won’t be as good.”
And Ria Newman
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