Data Shows Talking Tom & Friends Is The Best Mobile Games IP And Outfit7 Is The Best Franchise Of This Decade / Digital Information World

Mobile games have been skyrocketing over the past decade. Everyone loves to play games and that’s the reason that mobile games account for 60% of all global gaming spend. The thing that determines which games are played more than others is the IP. The game IP tells us how many games are being played. When you think of some famous mobile games, many of them come to your mind including candy crush, angry birds, PUBG, subway surfers, etc.

But you may be surprised to know that Talking Tom And Friends is the best game among them, reports DataAI.

Talking Tom & Friends franchise is Outfit7 and the first franchise game was launched in 2010 called Talking Tom. The main theme of the game is a pet cat that can repeat whatever we say on the screen. This game became an absolute hit among children as well as adults. Since this game became a hit, Outfit7 started updating the game with new features and adding new characters, mechanics, and tools to the game. As of now, Talking Tom & Friends has around 20 different games in the same franchise. One thing worth mentioning is that when this became a hit, Outfit7 had received around 10 billion mobile downloads of Talking Tom & Friends. That’s how it has become the most popular and successful game IP of this decade.

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From 2013 to 2022, Talking Tom has encountered many out-of-genre IP games such as Angry Birds, PUBG, and Candy Crush but has remained on top. According to the data for 2022, Talking Tom 2 came in the 9th place of the most downloaded game of the year while Talking Tom & Friends in the 12th. Since both these games were released in 2018 and 2020 respectively, their place in the most downloaded games of the year is remarkable. By ranking by MAU (Monthly Active Users), Talking Tom & Friends app remains in the top 100 most downloaded games. In 2021, this game peaked in 7th place. Here’s how much you can imagine that the Talking Tom & Friends IP will be strong. While Talking Tom is getting praise, its Outfit7 franchise is also gaining popularity and getting good numbers because many of its games are featured in the top 100 places in 2021 and that’s what makes them the number 1 franchise in 2021.

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Over the years, Outfit 7 continued to work on Talking Tom & Friends. Many new games are made out of the original idea but it was noticed that Talking Tom fans play the original game mostly. It doesn’t mean that they don’t play the others, it’s just that they prefer the original. This is also an advantage for Outfit7 because now they have a huge user base all over the world. For the CEO of Outfit7, Xinyu Qian, the success of Talking Tom & Friends is all due to the hard work of the developers working on the game since 2010. He said that up to 470 million users engage with the universe of Talking Tom & Friends every month and it’s all because of people which has maintained the quality of the game. He also said that this game is for people because we have created it for the users to enjoy some time of their day.

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